Gotham Volleyball:
Gotham Volleyball:
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Content Creation and Social Media Management
Content Creation and Social Media Management
Objective:
Objective:
To increase brand awareness and online community engagement.
Brand overview:
Brand overview:
Gotham Volleyball strives to improve the quality of life for LGBTQ+ individuals by building community through the sport of volleyball.
Social Media Metric Achievements
Social Media Metric Achievements
Achieved an 8.31% growth in Instagram followers.
Achieved a 125.16% increase in Instagram account engagement.
Produced reels with over 10k views on Instagram.
Averages for reels with over 10k views:
21.5k views
11.7k account reach
986 account interactions
24 saves
342 shares
Posts with under 10k views:
5.5k views
3.2k account reach
173 account interactions
3 saves
28 shares
Content Assets
Content Assets
Online Social Conversation
Online Social Conversation
Gotham has been more willing to join the online conversation with it's own volleyball twist.
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