About Me | Cruz Insight

Freddy Cruz

I'm a digital marketing professional focused on creating effective campaigns that connect people with your brand.

With a strong background in social media marketing, I thrive on combining smart strategies with creative ideas to achieve measurable results.

Researcher Manager and Analyst

NYC Department of Health and Mental Hygiene

Social and Community Outreach Manager

Research Foundation of The City University of New York

Graduate Research Assistant
Center for Urban Transportation Research at USF

Fostered productive relationships between external stakeholders and internal teams, ensuring seamless collaboration and information flow.
Successfully negotiated project terms among diverse working groups to efficiently achieve mutual project goals development and implementation.
Spearheaded the planning, organization, and execution of data collection strategies critical for informed program concerns and gather valuable feedback.
Actively engaged with target audiences, utilizing effective communication skills to comprehensively understand their
Analyzed data to derive actionable insights and guide decision-making for program improvements.

Elevated company visibility through social media platforms, resulting in a significant increase in digital foot traffic.
Served as the central liaison between external parties and internal resources, ensuring streamlined communication.
Analyzed performance and engagement data to propose data-driven changes and improvements aligned with the institution's strategic objectives.
Produced comprehensive weekly, monthly, and quarterly reports used evaluate the team's multifaceted efforts in engaging with primary audiences across various communication channels.

Key contributor in communicating organization's annual grant report achievements, highlighting successful outcomes.
Meticulously tracked and managed post-distribution project supply inventory for efficient resource availability.
Created visual aids for data interpretation, simplifying complex data for stakeholders.

Google Digital Marketing & E-commerce Certificate

Coursera
December 2023

Master of Public Health in
Community Health Education

University of South Florida
Aug 2017

Applied Biostatistics Certificate

University of South Florida
Aug 2017

Hobbies